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Inicio2017-05-31T17:48:47+02:00

Achieve your personal success

Achieve professional excellence

Because, as you already know, your different parts can only be divided with a handsaw or, if you are in a hurry, with a chainsaw. If you want to be successful getting satisfying results, you cannot afford to forget who you are. This step will allow you to adapt yourself to a new social, economical and human world. All this will happen with creativity, innovation and a strong leadership full of added value. All of which has to be accompanied by an adequate strategy for the present time.

BLOG Y BITÁCORA

Brand Image

Brand image? What is that?

Let’s start by answering What is a brand?

A. Según algunas acepciones de la Real Academia de la Lengua Española:

  1. f.Señal que se hace o se pone en alguien o algo,
    • para distinguirlos,
    • para denotar calidad o pertenencia.
  2. f.Marca de fábrica.

Rethink innovation in difficult times

Eradicate Lore, Substitute Logic When it comes time to innovate.

Too often, innovation is reduced to a series of brainstorming sessions, where facilitators proclaim things like,

              “Hey, there’s no such thing as a bad idea!”

Or innovation may be separated from the rest of the enterprise in a special lab or unit, a thin effort to quarantine the […]

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Co-creating actions to achieve personal and professional excellence.
In change and transformation processes I use my own methodology, Success Project, which allows to rigorously tackle any presented project.